 Did you know that the average business loses 10% of its customers every year? By keeping in touch with your customers, you maximise your brand and product awareness, increase customer retention and maximise business from existing customers.
Email marketing allows you to reach your customers in a direct, tailored and effective fashion.
Unlike traditional marketing material, email newsletters can also be used to monitor the response rate - how many people read the email? How many were interested enough to follow up a link to an article on your website?
Make sure your email newsletter:
- is interesting and relevant so that recipients open and read it
- uses customised messages so people pay more attention
- gets recipients to phone you or click through to your website
For more information on how Volute can make your email marketing work for you, contact Tim Ryan on 0115 914 5839. |
|
- How much slower can a user read text from a computer screen than from paper?
- How much should I write compared with my paper-based newsletters?
- Should I use a different writing style for the web?
These are all questions that you should ask yourself when composing content for our website or email newsletter. At Volute, we can offer you a comprehensive range copywriting services.
- we can review and revise your existing website's copy
- work with you to create new copy from scratch
- give advice on readability and provide you with some easy to use guidelines
- or we can create band new material for you
As well as creating effective text content that promotes your business or organisation, we write with search engine optimisation (SEO) in mind; as part of an overall SEO strategy, optimised copy boosts your search engine rankings, driving traffic towards your website.
|
|
|
 Is your site being found in Google and other search engines? Are you happy with your search engine ranking?
If your website isn't listed in the first 3 pages of search results then chances are you're not attracting as much traffic as you should.
Search engine optimisation (SEO) has now become a critical part of online business strategy, with the drive to achieve top rankings within search engines becoming more and more important.
Search engines now rely on different criteria for ranking websites than they did, even in the recent past.
If your website hasn't been designed to be search engine friendly, or reviewed and re-optimised recently, then your search engine ranking could well be compromised.
How can Volute help? We can offer help with your site - looking at your coding, writing style and your competitors' sites to better prepare your site for a good search engine listing.
To find out more please contact us today on 0115 914 5839 to discuss your online marketing plans.
|
|
|
Volute can offer you a comprehensive web marketing and consultancy service.
Working closely with you gives us a full understanding of your business or organisation, and allows us to agree specific, measurable, achievable, realistic and timely (SMART) objectives that form a detailed web marketing plan.
Volute and you
Here at Volute, we take the time to develop working relationships, learning about your business or organisation, gaining an understanding of your markets, customer requirements and determining your business unique selling points.
With this working relationship in place, we can ensure that your web marketing strategy gives you the best possible return from your marketing budget.
Volute can deliver:
- A detailed, SMART strategic web marketing plan
- Monitoring of its effectiveness
- Regular meetings to review progress and discuss further ideas
- Monthly reports detailing individual campaign success, website progression and visitor statistics
To find out more please contact us today to discuss your online marketing plans. |
|
|
market your website